Paid dating sites charge singles for the privilege of using their services. You can usually sign up for free and create a profile for free, but if you want to contact people or answer messages, you need to upgrade your subscription. Costs vary between different websites and the more exclusive ones can be pretty expensive. This is great if you have unlimited funds, but for anyone on a budget, the cost of joining a dating site can be difficult to justify.
On the other side, people who pay for a subscription tend to be a bit more serious about finding ‘the one’. Paying for a service tends to focus the mind, as the longer you spend messing around flirting online with unsuitable candidates who live hundreds of miles away, the more money you are spending. This is not to say that everyone who joins a paid dating site is a good catch, but the majority will be fairly serious about finding love.
Dating websites are not for everyone. Some people prefer to meet their dream match the old fashioned way – in a pub, via a blind date, or as a result of meddling parents. For maximum success, try all methods.